Types of shrink sleeves
Bottle labels have different type
Custom shrink sleeves don’t necessarily have to cover the entire surface area of container, Shrink sleeve bottle labels can cover only a portion of the container, such as the shoulder, and shrinks to fit once heat is applied, allowing unconventional contours to display sleek graphics that adhesive labels would not stick to without bunching. These labels will generally be placed on the body of containers, letting the cap or lid be sealed separately with a shrink band or some other type of seal, though it is possible to do it in one shot with one shrink sleeve.
Full Body Shrink Sleeves:
Full body shrink sleeves form fit to the entire body of the container. They will shrink to fit the contour of entire container, allowing it to be decorated 360° from bottom to top, which will maximize marketing space. Full body shrink sleeves can easily give an old product an updated appearance by using shrink sleeves to cover up the old label, or offer an opportunity to re-brand the product and create exceptional shelf appeal. The portion of the sleeve covering the cap can be perforated, making it easier to remove while forming a tamper-evident band that gives customers piece of mind when buying your product.
Combination packaging uses shrink sleeves to package multiple containers together for the purpose of offering it as one product. Using shrink sleeve material allows you to package different sized and shaped containers together easily. There are many benefits for combination packaging as below:
- Cost saving
- Free samples for new products’ promotion
- Get rid of excess inventory by selling more slow moving items at one time
- Increase sales with buy one get one free
- Use complementary product – Free gift/bonus with purchase
After promotions are over, the shrink film can easily be removed without damaging the containers and they can be sold separately once again.